Alumni communication platform

The challenge

To maintain and extend The Gap Partnership’s relationship with past customers, digitising their negotiation tools.

The audience

Alumni who’d previously attended one of their many industry-renowned negotiation training courses.

The work

We launched The Negotiation Society, a bespoke enterprise-level digital platform for their negotiation community, that allowed TGP to expand their core offering to countries where they didn’t yet have a physical presence – in turn helping the business maximise their growth, stay globally relevant, and offer direct-to-consumer offerings they previously couldn’t.