Helping digital and business ambitions collide

The challenge

To create a modern digital presence to reflect The Gap Partnership’s evolution, the expansion of its global services and the business’s aspirations for continued growth.

The audience

Influential C-suite members looking to invest L&D budgets.

The work

The refreshed website showcased a vast suite of on and offline tools – from training courses, to events, to insight-led articles – while providing a platform to generate leads through targeted global SEO and PPC. A user-friendly CMS not only allowed content to be accessed seamlessly by different visitors, but updated easily by The Gap Partnership team.